DBH Part 9 - CEO On USA Cycling’s Image

Derek Bouchard-Hall sat down with FloBikes senior editor Ian Dille to discuss a wide range of topics, including his relatively new position with USA Cycling as the CEO, and the challenges facing the organization. 

In part nine of this nine-part series, Bouchard-Hall talks about how the organization's image has evolved in his first year on the job, and what he hopes to accomplish in the year ahead.