Six Day Series To Be Broadcast On FloBikes


The Six Day London is LIVE on FloBikes for viewers in North America.

Cycling fans in the USA can now watch the world's best cyclists, including Mark Cavendish, Elia Viviani and Laura Kenny racing at Six Day events, following a broadcast partnership between the Madison Sports Group and FloSports.Fans can subscribe to FloBikes to watch the Six Day Series live and on-demand, beginning in London, Oct 22-27.

MSG chief executive James Durbin commented: “The profile of Six Day Series has increased steadily since launch in 2015, largely down to our broadcast partner strategy. We have grown our global audience year-on-year through tactical multi-territory and local broadcast deals spanning free-to-air and paid channels, which has in-turn strengthened our ability to negotiate commercial partnerships. 

"Our aim is to deliver an innovative best-in-class experience for viewers at home, across all platforms and devices. Cycling at the Olympics and Commonwealth Games drives high TV ratings and with it being an Olympic year next year, we believe the 2019/20 season will deliver our highest ratings to date."

Commercial partners for the London event, taking place this week, prove the increasing stature of Six Day Series, with healthcare company Phynova on board as headline sponsor of the event for the second year and the continuation of Singapore Airlines’ multi-territory partnership.

In total, 15 brands from a range of sectors are partnering with Phynova Six Day London this season, using it as a communications platform to promote their products, seven of these being new sponsors of the event. 

In the sports and cycling category, sponsors include Kalas, Zwift, Garmin-Tacx, HEXR, Science in Sport, The Bike Club, Muc-Off and Rouleur. Other sponsors include Switzerland Tourism, Eisberg, Get Living, Pure Storage and Levitex join the growing list of event supporters. 

Six Day Series 2019/20 season starts in London on October 22 with six nights of exhilarating racing featuring the world’s elite cyclists.

Join Pro to access over 100 world class events live and on-demand.

The 5 Best Cycling Sunglasses

Cycling outdoors is one of the greatest activities for enjoying beautiful weather, and there’s nothing like being able to take your bike around your city and explore new trails and courses. However, with outdoor cycling can sometimes come the irritation of the sun staring directly into your eyes, making it difficult to see and fully enjoy the ride and being outdoors.  

We Love These 15 Motivational Cycling Quotes

Sometimes we all need an extra push to get us through our workout — something inspiring that motivates us to push ourselves to new limits we didn’t think were possible. In cycling, the road can be arduous and lonely at times, and athletes will take any motivation they can get to finish their workout. Maybe you’re struggling to even start your workout because of fear or intimidation.  

How Many Grams Of Sodium Should You Eat Per Day?

While sodium is one of the necessary ingredients we need to have a long and healthy ride, too much of it can have negative and even catastrophic effects on our well-being. Sodium is good for our bodies because it helps our cells absorb nutrients and enhances our muscle and nerve activity. It draws water into the blood and helps us to regulate the concentration of fluids in our bodies. 

The 5 Best Cycling Clothing Brands

You've probably heard the old saying in sports: Look good, feel good, play good. Well, it's no different for cyclists, whether they're competing, training, or simply riding for fun. Looking nice and feeling nice give us a whole boost of confidence as we breeze around on our two-wheelers. 

We Stand With You

The events of the last week have been tremendously painful to us all.

Deceuninck-Quick Step To Hold Training Camp In June


Unlock this video, live events, and more with a subscription!

Get Started

Already a subscriber? Log In

Belgian cycling team Deceuninck-Quick-Step announced on Tuesday that they had scheduled their first training camp since the coronavirus lockdown for mid-June in the Flemish Ardennes.

How To Watch The Tour de France Now

Beginning June 6th, 2020 the 2019 Tour de France will be streamed in its entirety to subscribers in Canada. 

The 5 Best Electrolyte Drinks On The Market

Most everyone has experienced the excruciatingly intense pain of muscle cramping during training or even during competitions. Your entire body tightens up, and the muscle refuses to relax. After a few minutes, the pain starts to ease, but you’re left wondering where that pain even came from. Well, the answer is that you were probably lacking electrolytes. 

The 5 Best Cycling Apps

Cycling is one of the best sports that can be done indoors or outdoors. When cycling indoors, each individual can tailor the resistance and cadence of their cycling workout based on their needs and preferences. Outdoors, cyclists can vary the distance and terrain based on their skill levels, personal preferences, and training goals. 

How To Fix Squeaky Brakes On Your Bike

If you know that nasty, abrasive sound of squeaking brakes that interrupts a nice ride, you know it's dang near unbearable. Not only is the sound of a squealing brake massively annoying, but it can also indicate deteriorating brake performance.